Concepts in Strategic Management and Business Policy, 11th Edition |
 | Authors: Thomas L. Wheelen, J. David Hunger Publisher: Prentice Hall Category: Book
List Price: $128.67 Buy New: $65.00 as of 2/9/2012 15:04 MST details You Save: $63.67 (49%)
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New (10) Used (27) from $34.00
Seller: BookGroveMedia Sales Rank: 337,334
Languages: English (Unknown), English (Original Language), English (Published) Media: Paperback Edition: 11 Pages: 464 Number Of Items: 1 Shipping Weight (lbs): 1.7 Dimensions (in): 9.9 x 7.9 x 0.8
ISBN: 0132323192 EAN: 9780132323192 ASIN: 0132323192
Publication Date: July 26, 2007 Availability: Usually ships in 1-2 business days
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Product Description
This book contains the latest research and examples of well-known and not-so-well known companies dealing with complicated strategic issues. A Strategic Management Model that runs through the first eleven chapters and is made operational through the Strategic Audit, a complete case analysis in terms of external and internal factors and takes the student through the generation of strategic alternatives and implantation programs.
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